Beauteous Blog

This Is Who Owns Your Favourite Beauty Brands

Posted by Beauteous Team on

This Is Who Owns Your Favourite Beauty Brands

One of the beauty industry's least-kept beauty secret is that many of your favourite brands are all owned by the same big company. Think about your bigger-name brands — like Dior Beauty and Kat Von D share the same parent company, Sephora is owned by Louis Vuitton, M.A.C. & Too Faced are owned by Estee Lauder.So why is this important? Well, when brands share a company they also share a bunch of other things — namely technology, ingredient, and formulation innovations. So if you're in love with an expensive makeup, it's safe to say that the drugstore version that comes...

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Ask the experts: are facial cleansing devices worth it?

Posted by Beauteous Team on

Ask the experts: are facial cleansing devices worth it?

There’s much buzz about electronic cleansing tools for the face like Beauteous's Vida, and dozens on the market: what began with oscillating sonic brushes has morphed into pulsating, silicone nubs. But are these exfoliating gadgets really pore-perfecting godsends, or as damaging as taking sandpaper to your skin? We asked the professionals. Dr. Stefanie Williams, dermatologist and medical director at European Dermatology LondonA good device can be a useful adjunct to manual cleansing, as long as you avoid using them on sensitive skin, or skin with acne or rosacea. There are clinical studies to confirm that the Clarisonic brush removes harmful...

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Why Black Lipstick is Going Mainstream

Posted by Beauteous Team on

Why Black Lipstick is Going Mainstream

Take a look through your lipstick collection. If you’re a beauty junky like me, you’ll pretty much find every colour in the rainbow and then some. With the exception of black. Don’t get me wrong: I love me some black nails (so chic, so elegant). And I’m actually old enough to remember when dark, vampy nails were a really major statement—as in, you were an edgy groundbreaker if you could get your hands on a blackish burgundy shade. Well, now is that moment for black lipstick. It’s avant-garde and elegant, and It girls from Rihanna to Gigi Hadid have been...

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Create The Perfect Contour

Posted by Beauteous Team on

Create The Perfect Contour

Create The Perfect Contour Step 1: Try a tinted moisturiser. Make sure your hair is pulled away from your face. Squirt a quarter-sized amount of tinted moisturiser in a shade that’s three to four times darker than your skin tone on the back of your hand. Try. “I like to use the tinted moisturiser for contouring because it’s sheer and light,” says Anton. Subtly is important because you’re going to be adding other makeup looks to your contour later, but you can use foundation if you prefer—just water it down a bit so it’s easier to blend, or use a...

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The Ultimate Step by Step Tutorial for Perfect Makeup!

Posted by Beauteous Team on

The Ultimate Step by Step Tutorial for Perfect Makeup!

Step 1: Start with a clean slate! Make sure your face is fresh and moisturised before putting any product on it. Then, apply primer with your fingers to ensure your makeup lasts all day. Step 2: Using a duo fibre brush (the kind with white tips!), apply foundation all over the skin and blend it onto the neck.Step 3: Apply concealer below your eyes in the shape of a triangle. This technique ensures natural-looking coverage, brightens up your face and draws attention to your eyes.Step 4: Apply highlighter along the top of your cheekbones, on the Cupid’s bow, chin and in...

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